At present, the manufacturers/brands in China's tire market can be roughly divided into three levels: the first echelon comes from international global hegemons such as Bridgestone, Michelin and Goodyear; the second echelon is an internationally competitive brand such as Jiatong. Dongyang, Hantai, etc.; the third echelon is a factory with some historical history in China, such as Fengshen, Shuangqian and other factories; the other fourth echelon is a group of up-and-coming manufacturers, represented by Shandong Dongying. G70 Rigging Hardware,G43 Rigging Hardware,G70 Lifting Hardware,G70&G43 Rigging Equipment Shandong Shenli Rigging Co.,LTD. , https://www.liftinghook.nl
In terms of market trends, the phenomenon of big fish eating small fish in the tire industry is inevitable. There are usually several forms: mergers and acquisitions; some factories become foundries, and some even become wholesalers' foundries; . In 2015, tire marketing will shift from high prices and high gross profit to low unit price and low profit. Many traditional channels and merchants will disappear due to future changes. The combination of industry and finance, trade and trade, and service marketing will be the main ways of profit.
According to the relevant industry, the channel level of big brands will be further reduced, and the value of retailers will be further enhanced. Thanks to the strong appeal of the brand among consumers and the distribution and installation services supported by many brand dealerships nationwide, the strong e-commerce platform led by strong manufacturers will develop rapidly.
According to relevant enterprise surveys, the 18-inch and above segmented tire market will achieve 29 million growth in the next 10 years, and among them, the high-end SUV car and high-end sports car tire market will be two major growth points.